Jul
10
Online Marketing for Authors and Publishers podcast
By WordsmithBobMy presentation to the Midwest Indepedent Publishers Association (MIPA) went very well. No rotten eggs, no icky tomotoes, not even a Bronx cheer (if anyone remembers what that was). At any rate, I recorded the presentation and here it is in its entirety.
If, after listening to this presentation, you are excited about the idea of using online marketing but feel completely overwhelmed by all the information, I can do one of two things to help you:
- I can put together an Online Marketing plan for you and split up the work so that you do the parts you’re comfortable with and I do the parts that seem too technical or require software you don’t have, or…
- Or I can put together an Online Marketing plan for you and teach you completely how to implement it yourself.
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Email or call me for a quote (612-226-7667).
Now, without further blathering (you’ll hear enough of that in the presentation), here’s the podcast…
Online Marketing for Authors and Publishers
Bob McClain or WordsmithBob, has been a website copywriter in Minneapolis and St. Paul, Minnesota, since 2000. He has focused on developing new, more effective approaches to web writing, web content, web copywriting and Search Engine Optimization.
Starting with a BA in Technical Communication and a minor in Creative Writing from Metro State University in St. Paul, McClain has worked diligently to end the use of "corp-speak" and "technospeak" online.
His approach is to “humanize” the Web, using real information to guide people to buy rather than turning websites into advertisements that people can easily ignore.
McClain is also the creator of Cheap SEO Website Marketing, a website devoted to helping people with the best solutions to DIY SEO at an affordable cost with tips and software reviews. More at Cheap SEO Website Marketing
Originally posted 2010-01-14 17:00:21. Republished by Blog Post Promoter

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2 Comments
January 15th, 2010 at 3:15 am
[...] This post was mentioned on Twitter by Noel Coburn and WordsmithBob, Andrea Allen. Andrea Allen said: Online Marketing for Authors and Publishers podcast Online … http://bit.ly/5pWU6a [...]
February 2nd, 2010 at 12:45 pm
Thanks so much for putting this up here! I wasn’t able to make it to the meeting and I really wanted to hear you speak.