The problem with success is that you no longer have time to work on your own “stuff”. if you’re working on marketing and sales, you aren’t getting client work done. And when things are hopping, you’re too busy working on client projects to bother with marketing.

To put it bluntly, you know the old saying, “do as I say, not as I do”? I am as guilty of that as anyone. I have a whole slew of articles on my website on every subject imaginable when it comes to writing copy or search engine optimization. But are they properly optimized for the search engines? No.

Have they been monetized at all? No.

Are they full of links designed to sell products and services or give away products that might lead to contacts? No.

So what am I going to do about it?

I have decided to take one article per week and rewrite it for all of these factors. I will also do a full SEO on that article. And I will tell you about what I’ve done to each of these articles. I figure this way I’ll be forced to get the work done.

Bob McClain or WordsmithBob, has been a website copywriter in Minneapolis and St. Paul, Minnesota, since 2000. He has focused on developing new, more effective approaches to web writing, web content, web copywriting and Search Engine Optimization. Starting with a BA in Technical Communication and a minor in Creative Writing from Metro State University in St. Paul, McClain has worked diligently to end the use of "corp-speak" and "technospeak" online. His approach is to “humanize” the Web, using real information to guide people to buy rather than turning websites into advertisements that people can easily ignore. McClain is also the creator of Cheap SEO Website Marketing, a website devoted to helping people with the best solutions to DIY SEO at an affordable cost with tips and software reviews. More at Cheap SEO Website Marketing

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Originally posted 2008-02-14 21:30:48. Republished by Blog Post Promoter

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