BloggernityAuthor Archive
A Rising Tide Lifts All Websites
Posted by: | CommentsI was watching the wind blowing the leaves around in my yard this morning and a thought percolated up out of the depths of my coffee-stimulated mind.
“What have you done for the SEO on your website, lately?”
No home run in Search Engine Optimization
I have a number of articles on my website on search engine optimization. And one of the points I try to make as often as I can is that SEO is not a one shot deal. You can’t just SEO a site and be done with it. It is an incremental process over time.
And the other point I try to make is that there is no “home run” with search engine optimization. It is the cumulative effect of lots of small changes to your site. So I was thinking, what can I do to add another piece to the puzzle.
Originally posted 2007-09-11 08:24:22. Republished by Blog Post Promoter
Why Backlinks Are So Important For Your Business Website
Posted by: | CommentsBacklinks to your website are one of the major guages that Google, Yahoo and MSN use to determine how important your website is to web searchers. It’s the ultimate form of democracy.
The search engines see backlinks (links from another website to yours) as a vote of confidence. It basically says that the information on your website is so valuable that someone else is willing to send their visitors to you for information without asking for a link back.
This is sometimes a point of confusion for business owners. They often get offers from linking strategy firms offering to conduct a backlink campaign. Unfortunately, this never works. Read More→
Originally posted 2008-03-25 14:37:05. Republished by Blog Post Promoter
Web Copy Empty Promises – Quality, Service, Solutions, Mean Nothing
Posted by: | Comments“Belaboring the obvious” website copy is what you find on almost all b-to-b and b-to-c websites. And that really hurts your business. Let me explain.
There’s no such thing as a “solutions provider”
When you approach any business owner or business representative for “solutions” to your problem or need, do you expect them to say, “We’re a solutions provider.” No. You expect them to listen to your problem and tell you they understand your problem and this is how they’d solve it. Your website needs to do the same thing.
Extended warranties send the wrong message
Originally posted 2007-10-30 22:13:38. Republished by Blog Post Promoter
Recommended Book on Content Marketing Strategies
Posted by: | Comments
- Image via Wikipedia
Originally posted 2010-02-01 06:00:06. Republished by Blog Post Promoter
Social Media Marketing for Business – Facebook
Posted by: | Comments
This is the first installment of my Social Media Marketing for Business series. This one is on Facebook. Facebook is a good place to start. A lot of business people have been very successful turing Facebook into a contact and revenue generator.
Rather than reinvent the wheel, I’ve searched the web for some of the best posts and articles on creating an effective business Facebook page. Here is a list of resources I recommend to get a fast start marketing your products, services or business with Facebook: Read More→
Originally posted 2008-11-14 12:03:23. Republished by Blog Post Promoter
