The 80/20 rule pops up all the time. And for good reason. It works. If you really take the time to analyze your customer or client base, you will find that 20% of your customers or clients are generating 80% of your revenues.
And the other 80% are costing you way more than they are worth in time, trouble and expenses.
So what’s the solution?
You need to really dig into that 20% and find out why they keep coming back to you. Because they are the answer to growing your business with only low cost, high return, premium clients or customers.


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