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j0422341 thumb Think you can afford to ignore your small business website any longer? I read an interesting article today from BIZREPORT magazine for online marketers. The article was titled “How Local Websites Are Making Money”. The following are the two quotes that really caught my eye:

“With more consumers logging on to the Internet to research products, buy tickets or get the daily news, marketers feel the Internet is the best place to convert researchers and window shoppers into buyers.”

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Originally posted 2008-05-30 19:58:38. Republished by Blog Post Promoter

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tafbutton blue16 Think you can afford to ignore your small business website any longer?

Ebook reader Amazon Kindle Ebook reader Amazon Kindle has turned out to be a bigger asset than I expected. I actually just bought it so I could read books in bed or at the office or at my local Caribou Coffee shop without lugging a bunch of books around with me.

However, my Amazon Kindle had a slew of conveniences and abilities I didn’t expect from what I thought was just a simple ebook reader. Now that I’ve used it for a few months, you can get my perspective on the Amazon Kindle ebook reader…

Originally posted 2008-09-15 21:39:53. Republished by Blog Post Promoter

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tafbutton blue16 Ebook Reader Amazon Kindle Review
Categories : Other
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Yelling is not small business marketingI received this in the Entireweb Newsletter today. While it belabors (to me) the obvious, it makes a very good point that all small businesses need to learn but never seem to get:

Be Unique
Make sure your visual marketing is as distinct and individual as your organization. What’s the first thing that comes to mind when you see (or hear) a commercial for an automobile dealership? There seems to be an unwritten rule that they must all be loud and overbearing. You know which spots we’re talking about: 20 font styles with 20 different colors; flashing, flying and spinning video and graphics; and an extremely loud voiceover. Does the similarity of these commercials help one dealership stand out from the others?The same holds true for visual communication efforts that use templates, clip art, or overused formats. You deserve a visual presence that is as unique as your organization. Don’t follow the crowd–rise above it!

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Originally posted 2008-05-06 16:49:54. Republished by Blog Post Promoter

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tafbutton blue16 Entireweb Newsletter made an important point about small business marketing in their latest newsletter...
Categories : Marketing - General
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I write articles once a month for my own website. It adds relevant content to my website (something the search engines love) and it shows visitors who might be “checking me out” that I’m an expert on the subject of web copy writing and search engine optimization.

It’s a great way for you to do the same thing. However, there are other venues for your articles. Small local newspapers are always on the lookout for an “expert” to write regular articles for the paper.

You probably won’t get paid for the articles but it puts you in front of their subscribers and establishes you as the local expert on whatever your business is. This is a wonderful marketing method for local retailers of any kind. Read More→

Originally posted 2007-09-22 09:34:02. Republished by Blog Post Promoter

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tafbutton blue16 Writing Articles is a Great Way to Publicize Your Expertise
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passing the baton is a great referral analogy As you may know, I’m a big fan of Jay Abraham. So when I’m looking for a new marketing idea, I often turn to his “Getting Everything You Can Out Of All You’ve Got” book.

Today, I was reading up on referrals. If you really are focused on customer or client satisfaction, this is a great way to leverage that relationship.

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Originally posted 2008-07-28 06:33:20. Republished by Blog Post Promoter

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tafbutton blue16 Referrals   least expensive, lowest risk, highest potential return for getting new customers or clients
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