That may seem like a strange headline for a blog that’s supposed to be about small business marketing, search engine optimization, online marketing and copywriting. Believe it or not, it has everything to do with all of these things.
This was the headline for a marketing postcard we received from Surdyk’s Liquor & Cheese Shop. It had a picture of a housewife circa maybe 1958, with a glass of champagne. We liked it so much we put it on the refrigerator.
The sub-heading at the bottom of the postcard read:
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