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	<title> &#187; online marketing</title>
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	<pubDate>Wed, 31 Dec 2008 16:24:30 +0000</pubDate>
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		<title>Does Anyone Search For Professional Services Online?</title>
		<link>http://wordsmithbob.com/blog/does-anyone-search-for-professional-services-online</link>
		<comments>http://wordsmithbob.com/blog/does-anyone-search-for-professional-services-online#comments</comments>
		<pubDate>Thu, 13 Nov 2008 16:09:52 +0000</pubDate>
		<dc:creator>WordsmithBob</dc:creator>
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		<category><![CDATA[business online marketing]]></category>

		<category><![CDATA[business website marketing]]></category>

		<category><![CDATA[local business marketing]]></category>

		<category><![CDATA[offline marketing]]></category>

		<category><![CDATA[online marketing]]></category>

		<category><![CDATA[service business marketing]]></category>

		<category><![CDATA[cabin trust]]></category>

		<category><![CDATA[car dealers]]></category>

		<category><![CDATA[financial advor websites]]></category>

		<category><![CDATA[online discount brokers]]></category>

		<category><![CDATA[online search]]></category>

		<category><![CDATA[optimize website]]></category>

		<category><![CDATA[professional services]]></category>

		<category><![CDATA[realtors]]></category>

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		<description><![CDATA[Recently, a new professional services client told me that &#8220;no one looks for financial advisors online.&#8221; The following email was my reply to his comment.
Just a quick note in reference to Earle’s assertion that “no one looks for a financial advisor online.”
 
According to the Pew Internet &#38; American Life Project:
 


81% look for information about a [...]


Related posts:<ol><li><a href='http://wordsmithbob.com/blog/search-engine-optimized-web-copy-or-seo-copywriting' rel='bookmark' title='Permanent Link: Search Engine Optimized Web Copy or SEO Copywriting'>Search Engine Optimized Web Copy or SEO Copywriting</a> <small>I always get amused when I read articles on Search Engine Optimized Web...</small></li><li><a href='http://wordsmithbob.com/blog/adapting-your-business-to-the-internet' rel='bookmark' title='Permanent Link: Adapting Your Business to the Internet'>Adapting Your Business to the Internet</a> <small> Yesterday, I was a guest on WCCO Radio and...</small></li><li><a href='http://wordsmithbob.com/blog/should-pay-per-click-be-part-of-your-online-marketing-strategy' rel='bookmark' title='Permanent Link: Should Pay Per Click be Part of Your Online Marketing Strategy?'>Should Pay Per Click be Part of Your Online Marketing Strategy?</a> <small>Let me say, first of all, that I don’t do...</small></li></ol>]]></description>
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		<title>Online Marketing Costs Time or Money - Nothing is Free</title>
		<link>http://wordsmithbob.com/blog/online-marketing-costs-time-or-money-nothing-is-free</link>
		<comments>http://wordsmithbob.com/blog/online-marketing-costs-time-or-money-nothing-is-free#comments</comments>
		<pubDate>Tue, 14 Oct 2008 15:41:31 +0000</pubDate>
		<dc:creator>WordsmithBob</dc:creator>
		<br />
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		<category><![CDATA[business online marketing]]></category>

		<category><![CDATA[online marketing]]></category>

		<category><![CDATA[article marketing]]></category>

		<category><![CDATA[email marketing]]></category>

		<category><![CDATA[free online marketing]]></category>

		<category><![CDATA[inbound link]]></category>

		<category><![CDATA[marketing strategy]]></category>

		<category><![CDATA[PPC]]></category>

		<category><![CDATA[SEO]]></category>

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		<guid isPermaLink="false">http://wordsmithbob.com/blog/online-marketing-costs-time-or-money-nothing-is-free</guid>
		<description><![CDATA[ Online marketing is going to cost you time or money. Never believe anyone who tells you about free online marketing.
I talk to small business owners all the time who ask me if there are some kinds of free online marketing ploys they can use. And I always respond, &#8220;It&#8217;s going to cost you time [...]


Related posts:<ol><li><a href='http://wordsmithbob.com/blog/should-pay-per-click-be-part-of-your-online-marketing-strategy' rel='bookmark' title='Permanent Link: Should Pay Per Click be Part of Your Online Marketing Strategy?'>Should Pay Per Click be Part of Your Online Marketing Strategy?</a> <small>Let me say, first of all, that I don’t do...</small></li><li><a href='http://wordsmithbob.com/blog/using-free-downloads-to-collect-email-addresses' rel='bookmark' title='Permanent Link: Using Free Downloads to Collect Email Addresses'>Using Free Downloads to Collect Email Addresses</a> <small> I&#8217;ve read some articles recently that claim that free...</small></li><li><a href='http://wordsmithbob.com/blog/free-publicity-on-the-web-is-key-to-an-effective-marketing-campaign' rel='bookmark' title='Permanent Link: Free Publicity on the Web is Key to an Effective Marketing Campaign'>Free Publicity on the Web is Key to an Effective Marketing Campaign</a> <small>There are a lot of ways to promote your website...</small></li></ol>]]></description>
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		<title>Adapting Your Business to the Internet</title>
		<link>http://wordsmithbob.com/blog/adapting-your-business-to-the-internet</link>
		<comments>http://wordsmithbob.com/blog/adapting-your-business-to-the-internet#comments</comments>
		<pubDate>Wed, 06 Aug 2008 15:06:12 +0000</pubDate>
		<dc:creator>WordsmithBob</dc:creator>
		
		<category><![CDATA[business website]]></category>

		<category><![CDATA[local business marketing]]></category>

		<category><![CDATA[offline marketing]]></category>

		<category><![CDATA[online marketing]]></category>

		<category><![CDATA[service business marketing]]></category>

		<category><![CDATA[small business marketing]]></category>

		<category><![CDATA[small business websites]]></category>

		<category><![CDATA[home business]]></category>

		<category><![CDATA[internet business]]></category>

		<category><![CDATA[residential window washing]]></category>

		<category><![CDATA[search engine optimization]]></category>

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		<guid isPermaLink="false">http://wordsmithbob.com/blog/adapting-your-business-to-the-internet</guid>
		<description><![CDATA[ Yesterday, I was a guest on WCCO Radio and I was stressing that almost any business could be adapted to the Internet. The example I gave was a residential window washing business.
You might wonder how a window washing business could be adapted to the web. Here&#8217;s how he did it.
The guy had a residential [...]


Related posts:<ol><li><a href='http://wordsmithbob.com/blog/promote-your-website-business-both-online-and-offline' rel='bookmark' title='Permanent Link: Promote Your Website Business Both Online And Offline'>Promote Your Website Business Both Online And Offline</a> <small>I have friends who own an online dining guide. They’re...</small></li><li><a href='http://wordsmithbob.com/blog/does-anyone-search-for-professional-services-online' rel='bookmark' title='Permanent Link: Does Anyone Search For Professional Services Online?'>Does Anyone Search For Professional Services Online?</a> <small>Recently, a new professional services client told me that &#8220;no...</small></li><li><a href='http://wordsmithbob.com/blog/the-internet-is-still-the-information-highway-not-a-marketplace' rel='bookmark' title='Permanent Link: The Internet is Still the Information Highway - Not a Marketplace'>The Internet is Still the Information Highway - Not a Marketplace</a> <small>Information marketing is still the key to success on the...</small></li></ol>]]></description>
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		<title>Using Free Downloads to Collect Email Addresses</title>
		<link>http://wordsmithbob.com/blog/using-free-downloads-to-collect-email-addresses</link>
		<comments>http://wordsmithbob.com/blog/using-free-downloads-to-collect-email-addresses#comments</comments>
		<pubDate>Fri, 18 Jul 2008 02:06:33 +0000</pubDate>
		<dc:creator>WordsmithBob</dc:creator>
		
		<category><![CDATA[business website marketing]]></category>

		<category><![CDATA[e-mail marketing]]></category>

		<category><![CDATA[online marketing]]></category>

		<category><![CDATA[website marketing]]></category>

		<category><![CDATA[email marketing]]></category>

		<category><![CDATA[free downloads]]></category>

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		<guid isPermaLink="false">http://wordsmithbob.com/blog/using-free-downloads-to-collect-email-addresses</guid>
		<description><![CDATA[ I&#8217;ve read some articles recently that claim that free downloads don&#8217;t work anymore to get email addresses from visitors. I&#8217;ve just seen proof positive that those people are wrong.
Again, I reference Roelofs Remodeling because it is such a fresh example. As part of his online marketing campaign, I created a series of ebooks for [...]


Related posts:<ol><li><a href='http://wordsmithbob.com/blog/is-search-engine-optimization-worth-the-cost' rel='bookmark' title='Permanent Link: Is Search Engine Optimization Worth the cost?'>Is Search Engine Optimization Worth the cost?</a> <small>Jerry Roelofs of Roelofs Remodeling, a member of my BNI...</small></li><li><a href='http://wordsmithbob.com/blog/online-marketing-costs-time-or-money-nothing-is-free' rel='bookmark' title='Permanent Link: Online Marketing Costs Time or Money - Nothing is Free'>Online Marketing Costs Time or Money - Nothing is Free</a> <small> Online marketing is going to cost you time or...</small></li><li><a href='http://wordsmithbob.com/blog/website-privacy-policy-tips' rel='bookmark' title='Permanent Link: Website Privacy Policy Tips'>Website Privacy Policy Tips</a> <small>This one is really a no-brainer. Every day you hear...</small></li></ol>]]></description>
		<wfw:commentRss>http://wordsmithbob.com/blog/using-free-downloads-to-collect-email-addresses/feed</wfw:commentRss>
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		<title>Bill Leake of Apogee spoke  at MIMA&#8217;s breakfast event this morning&#8230;</title>
		<link>http://wordsmithbob.com/blog/bill-leake-of-apogee-spoke-at-mimas-breakfast-event-this-morning</link>
		<comments>http://wordsmithbob.com/blog/bill-leake-of-apogee-spoke-at-mimas-breakfast-event-this-morning#comments</comments>
		<pubDate>Wed, 12 Mar 2008 16:19:41 +0000</pubDate>
		<dc:creator>WordsmithBob</dc:creator>
		
		<category><![CDATA[business online marketing]]></category>

		<category><![CDATA[Apogee Search]]></category>

		<category><![CDATA[Bill Leake]]></category>

		<category><![CDATA[MIMA]]></category>

		<category><![CDATA[online marketing]]></category>

		<category><![CDATA[search integration]]></category>

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		<description><![CDATA[This was an event worth attending. Even though Bill&#8217;s presentation was a very high level overview of SEO, PPC and overall search integration, I learned quite a bit. Bill comes from the data end of online marketing, and in his closing remarks, he made several comments that jibe completely with my own views on marketing.
He [...]


Related posts:<ol><li><a href='http://wordsmithbob.com/blog/ginny-redish-spoke-at-mima-on-website-content' rel='bookmark' title='Permanent Link: Ginny Redish Spoke At MIMA on Website Content'>Ginny Redish Spoke At MIMA on Website Content</a> <small>Ginny Reddish, author of Letting Go Of The Words: Writing...</small></li><li><a href='http://wordsmithbob.com/blog/the-8020-rule-80-of-your-profits-come-from-20-of-your-customers-or-clients' rel='bookmark' title='Permanent Link: The 80/20 Rule - 80% of Your Profits Come From 20% of Your Customers or Clients'>The 80/20 Rule - 80% of Your Profits Come From 20% of Your Customers or Clients</a> <small> The 80/20 rule pops up all the time. And...</small></li><li><a href='http://wordsmithbob.com/blog/should-pay-per-click-be-part-of-your-online-marketing-strategy' rel='bookmark' title='Permanent Link: Should Pay Per Click be Part of Your Online Marketing Strategy?'>Should Pay Per Click be Part of Your Online Marketing Strategy?</a> <small>Let me say, first of all, that I don’t do...</small></li></ol>]]></description>
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